Delivering up to 24 hours of comfortable medium-full coverage, the Too Faced Born This Way Soft Matte Foundation wears with a luminous matte finish that’s shine-resistant. Lightweight, the formula offers expert coverage to visibly blur imperfections without any cakiness or heaviness. A blend of oil-absorbing ingredients such as silica, sugar kelp and ginseng promote a more mattified appearance, while coconut water and hyaluronic acid hydrate the skin for a plumped, radiant look. Buildable and effortlessly blended, glide the foundation on for a second skin-like effect with tone-true, non-oxidising wear.